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GeoFencing

WHAT IS GEOFENCING?

A technology that captures consumers’ phone IDs based on geographic location in order to target specified ads to their phones.

BENEFITS

HOW DOES IT WORK?

1

Choose Location for Geofence

2

Collect IDs that Enter the Fence Perimeter

3

Direct Ad Targeting to Desired Consumer

SERVICE TYPES

Customer Acquisition

Used to acquire new customers by fencing competitors and serve offers/coupons.

Customer Nourishment

Nurture current relationship with customers that enter your storefront by offering retention specific ads, such as offers/coupons.

Recruitment

Used to reach job hunters working at competitors by serving them hiring ads.

By the numbers

53% of consumers visited a location after a geo-specific ad was served.
Consumers have 2x more interaction with brands on mobile than anywhere else.
This software is compatible with 93% of smartphones worldwide.